Daily Mail, Zambia, March 15, 2012

The Competition and Consumer Protection Commission (CCPC) has urged traders and service providers to be responsive to consumers’ concerns by providing products and services that will guarantee satisfaction.

And CCPC director of consumer and public relations Brian Lingela says consumers should report matters that violate their rights of choice through the consumer redress mechanism established in most institutions.

Mr Lingela, who is also chairperson for the organising committee for upcoming World Consumer Rights Day, said for consumers to exercise their right of choice, traders must provide a wide range of goods and services at competitive prices and good quality.

Mr Lingela said this during a press briefing held at CCPC head office yesterday ahead of the 2012 World Consumer Rights Day to be held this week under the theme, ‘Our money, our rights: Campaigning for real choice in financial services’.

“When traders and service providers begin to lose their customers, they are more likely to be responsive to their need. It is our view that this will also entrench the much needed competition in all sectors of our economy as providers of goods and services will be encouraged to provide better products and services to consumers with better innovations,” he said.

At the same briefing, Consumer Unit and Trust Society (CUTS) project officer Phanuel Mweene said there are a lot of injustices in the consumer industry because people are not aware of their consuming rights.

Mr Mweene said people should be informed and knowledgeable to express their views on their consumer rights.

“It is important to understand and to be knowledgeable, as you know there has been violation of consumer rights, so we want people to express their views and to exercise their consumer rights,” he said.

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